WEBVTT 1 00:00:02.000 --> 00:00:03.494 Well, stylists are. They. 2 00:00:03.494 --> 00:00:05.670 They are sport clips to our clients. 3 00:00:05.670 --> 00:00:07.166 We want to make sure that we have 4 00:00:07.166 --> 00:00:10.974 the best people delivering that championship quality experience, 5 00:00:10.974 --> 00:00:13.318 and we want them to be happy people. All right. 6 00:00:13.318 --> 00:00:14.758 Hi, I'm Gordon Logan, chairman 7 00:00:14.758 --> 00:00:15.974 and founder of Sport Clips. 8 00:00:15.974 --> 00:00:18.742 Hi, I'm Edward Logan, CEO of Sport Clips Haircuts. 9 00:00:18.742 --> 00:00:20.022 I'm Julie Vargas, vice 10 00:00:20.022 --> 00:00:21.646 president of career opportunities. 11 00:00:21.646 --> 00:00:23.094 First of all, I'd like to welcome all of 12 00:00:23.094 --> 00:00:25.566 our new team members to sport clips family. 13 00:00:25.566 --> 00:00:27.238 I think you'll find there's a great group 14 00:00:27.238 --> 00:00:29.006 of people here, and we look forward to 15 00:00:29.006 --> 00:00:31.160 having you with us for a long career. 16 00:00:31.160 --> 00:00:32.560 I grew up in hair salons. 17 00:00:32.560 --> 00:00:34.336 My whole life since I was born, 18 00:00:34.336 --> 00:00:36.440 my family's been in hair salons. 19 00:00:36.440 --> 00:00:38.904 My mom is a licensed hairstylist. 20 00:00:38.904 --> 00:00:41.560 My parents actually met through the industry. 21 00:00:41.560 --> 00:00:43.192 So the hair industry as a whole and 22 00:00:43.192 --> 00:00:45.016 the beauty industry means a lot to our 23 00:00:45.016 --> 00:00:47.976 family, even well before sport equips existed. 24 00:00:47.976 --> 00:00:49.560 While I like to think I was helping out, 25 00:00:49.560 --> 00:00:51.144 I might have been getting in some of the 26 00:00:51.144 --> 00:00:53.080 stylist way when I was pretty young. 27 00:00:53.080 --> 00:00:55.912 The way hair styling chairs tend to spin around 28 00:00:55.912 --> 00:00:59.994 was really fun for a kid, but always helped 29 00:00:59.994 --> 00:01:02.514 out in the stores as much as I could. 30 00:01:02.514 --> 00:01:05.322 Instead of a babysitter, I was following my mom and 31 00:01:05.322 --> 00:01:09.042 dad around to do the salons and getting things done. 32 00:01:09.042 --> 00:01:11.266 So just in my blood. 33 00:01:11.266 --> 00:01:13.306 Well, it's kind of hard for me to believe, too, 34 00:01:13.306 --> 00:01:18.146 but I signed my first franchise agreement in 1978, and 35 00:01:18.146 --> 00:01:20.218 that's how I started in the hair business, was as 36 00:01:20.218 --> 00:01:23.270 a franchisee with a system called Command Performance. 37 00:01:23.270 --> 00:01:27.566 I opened my first salon in Austin in February of 79. 38 00:01:27.566 --> 00:01:29.446 So I was in that system for 39 00:01:29.446 --> 00:01:32.886 quite a long time, twelve years. 40 00:01:32.886 --> 00:01:35.142 And I learned a lot of lessons, 41 00:01:35.142 --> 00:01:36.934 but it was a great learning experience. 42 00:01:36.934 --> 00:01:40.846 And I was elected to the board of directors 43 00:01:40.846 --> 00:01:44.526 several terms in the eighties and learned a lot 44 00:01:44.526 --> 00:01:47.134 about franchising from the other side of the table. 45 00:01:47.134 --> 00:01:50.818 But one of the greatest benefits for being in that 46 00:01:50.818 --> 00:01:53.682 system was that's how I met Betty, my wife. 47 00:01:53.682 --> 00:01:57.274 So it's been a great experience, and we came 48 00:01:57.274 --> 00:01:58.602 to the conclusion we didn't want to be in 49 00:01:58.602 --> 00:02:00.242 the full service center of the business. 50 00:02:00.242 --> 00:02:03.186 So we sold that system and started sport clips. 51 00:02:03.186 --> 00:02:08.410 In 1993, we opened our first location in Austin, Texas. 52 00:02:08.410 --> 00:02:10.674 Julie Vargas, who's still with us today, is 53 00:02:10.674 --> 00:02:13.538 our vice president of career opportunities, was our 54 00:02:13.538 --> 00:02:16.372 first team member and first store manager. 55 00:02:16.372 --> 00:02:18.140 So Julie's been with us through their whole 56 00:02:18.140 --> 00:02:20.044 ride, and it's been a great ride. 57 00:02:20.044 --> 00:02:21.332 So how did I end up working 58 00:02:21.332 --> 00:02:23.428 for sport clips back in 1993? 59 00:02:23.428 --> 00:02:27.380 Well, at the time, I was working for a competitor. 60 00:02:27.380 --> 00:02:30.300 And I was learning a lot and 61 00:02:30.300 --> 00:02:32.460 actually had a lot of success there. 62 00:02:32.460 --> 00:02:34.628 But at the time, we were at a managers 63 00:02:34.628 --> 00:02:39.004 meeting and the owner literally was upset about something 64 00:02:39.004 --> 00:02:42.568 and told us all that we were all replaceable. 65 00:02:42.568 --> 00:02:45.704 He told every single manager at that table that they 66 00:02:45.704 --> 00:02:48.824 were replaceable, and that did not sit well with me. 67 00:02:48.824 --> 00:02:50.304 I actually turned to the girl next to me and 68 00:02:50.304 --> 00:02:52.820 I said, wow, I can't believe he just said that. 69 00:02:53.480 --> 00:02:56.168 And funny enough, she says to me, there's this 70 00:02:56.168 --> 00:02:59.248 new concept coming to town called sport clips. 71 00:02:59.248 --> 00:03:00.840 You should go check it out. 72 00:03:00.840 --> 00:03:02.460 And I said, well, give me the information. 73 00:03:03.000 --> 00:03:05.656 And I took the information from her and I went for 74 00:03:05.656 --> 00:03:08.760 an interview and got hired on as the first manager. 75 00:03:08.760 --> 00:03:12.160 So I had no idea what I was getting into. 76 00:03:12.160 --> 00:03:15.232 I had no idea that this would become a franchise 77 00:03:15.232 --> 00:03:17.700 that would have the success that it's had today. 78 00:03:18.440 --> 00:03:19.792 But the good Lord led me there. 79 00:03:19.792 --> 00:03:21.872 I'm pretty sure it was meant to be. 80 00:03:21.872 --> 00:03:24.304 And I've had the opportunity to start out 81 00:03:24.304 --> 00:03:27.920 as that first manager in 1993 to move 82 00:03:27.920 --> 00:03:32.320 up to a technical coach, an area coach. 83 00:03:32.320 --> 00:03:34.600 Then I became a regional coach and traveled 84 00:03:34.600 --> 00:03:37.528 the northeast and opened up storage and trained 85 00:03:37.528 --> 00:03:40.544 and really helped get those stores running. 86 00:03:40.544 --> 00:03:45.440 And then it became what we call a career opportunity. 87 00:03:45.440 --> 00:03:47.144 And that was a direction that 88 00:03:47.144 --> 00:03:50.160 we needed to go for recruiting. 89 00:03:50.160 --> 00:03:51.984 We did not have a recruiting program at the 90 00:03:51.984 --> 00:03:54.472 time, so we really had the opportunity to start 91 00:03:54.472 --> 00:03:58.672 focusing on branding the sport clips to the stylist 92 00:03:58.672 --> 00:04:01.400 community and making people aware of all the amazing 93 00:04:01.400 --> 00:04:03.784 career opportunities if you have a sport clubs. 94 00:04:03.784 --> 00:04:07.152 And I've evolved into a vice president of the company, 95 00:04:07.152 --> 00:04:09.392 and the Logans have been great to me from day 96 00:04:09.392 --> 00:04:13.592 one and created such an amazing career path that I 97 00:04:13.592 --> 00:04:15.760 never knew would be what it is today. 98 00:04:15.760 --> 00:04:17.447 Stylists are everything we do. 99 00:04:17.447 --> 00:04:18.944 We are a people business. 100 00:04:18.944 --> 00:04:22.832 That stylist client interaction, that is our business. 101 00:04:22.832 --> 00:04:25.960 And so when we look at that relationship, the investment 102 00:04:25.960 --> 00:04:28.800 in a stylist, providing a culture where a stylist can 103 00:04:28.800 --> 00:04:31.000 really build a great life and not just a great 104 00:04:31.000 --> 00:04:34.400 career, and making sure that the core of our business, 105 00:04:34.400 --> 00:04:37.784 the stylists, is taken care of, enjoying their life, enjoying 106 00:04:37.784 --> 00:04:39.872 their job, and making an impact. 107 00:04:39.872 --> 00:04:42.912 But the opportunities were endless. 108 00:04:42.912 --> 00:04:44.896 I had some great mentors that helped me 109 00:04:44.896 --> 00:04:46.848 through all that because there was so much 110 00:04:46.848 --> 00:04:48.416 learning for all of us to do. 111 00:04:48.416 --> 00:04:50.800 And we learned together as we went through this. 112 00:04:50.800 --> 00:04:55.700 And the opportunity to have good gone through 113 00:04:55.700 --> 00:04:57.828 that made me who I am today. 114 00:04:57.828 --> 00:04:59.700 It was an amazing experience. 115 00:04:59.700 --> 00:05:02.980 And little did I know I would grow up with this 116 00:05:02.980 --> 00:05:06.428 company and become who I am today because of the values 117 00:05:06.428 --> 00:05:10.356 and the things that Gordon's vision already had in place, but 118 00:05:10.356 --> 00:05:12.532 they're now instilled in me and made me who I am. 119 00:05:12.532 --> 00:05:15.052 And so I'm very thankful for that. 120 00:05:15.052 --> 00:05:18.492 Well, culture is very much underestimated by most 121 00:05:18.492 --> 00:05:22.156 businesses, and it's really difficult to define, but 122 00:05:22.156 --> 00:05:24.708 really, our value system says it all. 123 00:05:24.708 --> 00:05:27.524 And our value system is very short and to the point. 124 00:05:27.524 --> 00:05:29.788 We like things short and to the point. 125 00:05:29.788 --> 00:05:31.988 We borrowed it from coach Lou Holtz, who was 126 00:05:31.988 --> 00:05:33.700 head coach at Notre Dame at the time. 127 00:05:33.700 --> 00:05:37.124 And he had this video series called do right that 128 00:05:37.124 --> 00:05:40.084 we were using for training even before sport clips. 129 00:05:40.084 --> 00:05:42.564 But when we decided to go into sport clips and 130 00:05:42.564 --> 00:05:45.140 have the sports team, we thought that was perfect fit. 131 00:05:45.140 --> 00:05:46.788 So I wrote to coach Holtz and asked his 132 00:05:46.788 --> 00:05:50.086 permission to use his material in our training programs 133 00:05:50.086 --> 00:05:52.806 and so forth, which he graciously gave to us. 134 00:05:52.806 --> 00:05:56.870 And it's very simple as do the right thing, do your 135 00:05:56.870 --> 00:05:59.422 best, and treat people the way they want to be treated. 136 00:05:59.422 --> 00:06:01.742 And there are three questions that go along 137 00:06:01.742 --> 00:06:04.718 with that everyone should be able to answer 138 00:06:04.718 --> 00:06:07.054 in their affirmative for their company. 139 00:06:07.054 --> 00:06:09.478 And one is, can I trust you? 140 00:06:09.478 --> 00:06:11.102 And it's absolutely critical. 141 00:06:11.102 --> 00:06:13.646 Without trust, there is no culture. 142 00:06:13.646 --> 00:06:15.180 Do you care about me? 143 00:06:16.600 --> 00:06:18.808 People don't care how much you know 144 00:06:18.808 --> 00:06:20.840 until they know how much you care. 145 00:06:20.840 --> 00:06:23.224 And the third is, are you dedicated to excellence? 146 00:06:23.224 --> 00:06:25.296 Everybody wants to be on a winning team. 147 00:06:25.296 --> 00:06:27.552 So we're looking for team members 148 00:06:27.552 --> 00:06:29.660 who want to be champions. 149 00:06:30.200 --> 00:06:34.424 Coach Ho above the door in the locker 150 00:06:34.424 --> 00:06:36.984 room for Notre Dame players always touched on 151 00:06:36.984 --> 00:06:38.336 the way out, play like a champion. 152 00:06:38.336 --> 00:06:39.802 Today I have one in my office. 153 00:06:39.802 --> 00:06:41.466 Edward has one in his office. 154 00:06:41.466 --> 00:06:45.090 And so that's something that makes you feel 155 00:06:45.090 --> 00:06:47.882 good when you are working with team members, 156 00:06:47.882 --> 00:06:50.866 that everybody is working towards the same goal, 157 00:06:50.866 --> 00:06:54.510 everybody's feeling the same passion about their work. 158 00:06:55.490 --> 00:06:56.802 You have a winning team. 159 00:06:56.802 --> 00:06:58.962 First thing to remember about the future is we want 160 00:06:58.962 --> 00:07:00.642 to stay true to our core, true to our roots, 161 00:07:00.642 --> 00:07:02.506 true to our culture, true to who we are. 162 00:07:02.506 --> 00:07:04.434 So it's first staying true to a really, 163 00:07:04.434 --> 00:07:06.882 really strong foundation and building on that. 164 00:07:06.882 --> 00:07:09.106 But we're really excited about the future, too. 165 00:07:09.106 --> 00:07:11.458 We're doing a lot of innovation, some new 166 00:07:11.458 --> 00:07:14.074 technology to help the client experience and the 167 00:07:14.074 --> 00:07:16.162 stylist experience in the four walls. 168 00:07:16.162 --> 00:07:18.162 But while we're doing that, it's really 169 00:07:18.162 --> 00:07:20.178 important to remember that while innovation is 170 00:07:20.178 --> 00:07:22.090 important and not getting stale is important, 171 00:07:22.090 --> 00:07:24.026 it's also innovation within the core. 172 00:07:24.026 --> 00:07:26.522 We're not dramatically changing the business model. 173 00:07:26.522 --> 00:07:27.282 We cut hair. 174 00:07:27.282 --> 00:07:29.338 We provide a championship haircut experience. 175 00:07:29.338 --> 00:07:31.794 And the relationship between the client and the stylist is 176 00:07:31.794 --> 00:07:34.762 really the core of what we do every single day. 177 00:07:34.762 --> 00:07:37.500 So we're also not letting technology be the focus. 178 00:07:37.500 --> 00:07:38.596 We're using it to boost 179 00:07:38.596 --> 00:07:40.268 that client status relationship. 180 00:07:40.268 --> 00:07:42.396 So we call that innovation within the core. 181 00:07:42.396 --> 00:07:45.204 Also like to think about it as high tech, high touch. 182 00:07:45.204 --> 00:07:46.332 Yes, we're going to be innovating. 183 00:07:46.332 --> 00:07:47.924 We're going to be doing new things, but 184 00:07:47.924 --> 00:07:51.060 there is no replacing that client stylist relationship. 185 00:07:51.060 --> 00:07:52.884 That actually is our core business. 186 00:07:52.884 --> 00:07:54.004 And so we're going to be 187 00:07:54.004 --> 00:07:55.140 doing a lot of exciting things. 188 00:07:55.140 --> 00:07:56.932 We're always going to be finding new support 189 00:07:56.932 --> 00:07:59.308 programs, new ways to support the stylist, new 190 00:07:59.308 --> 00:08:02.186 experiences that can be really exciting for a 191 00:08:02.186 --> 00:08:04.242 client in different ways to boost that. 192 00:08:04.242 --> 00:08:06.298 But it all stays true to who we are. 193 00:08:06.298 --> 00:08:07.794 And again, back to the four walls and 194 00:08:07.794 --> 00:08:10.490 that client stylus voice, one of the things 195 00:08:10.490 --> 00:08:16.002 that I think really encapsulates our philosophies of 196 00:08:16.002 --> 00:08:18.746 franchising, but also in business in general. 197 00:08:18.746 --> 00:08:22.826 One of my favorite philosophers, country philosopher, motivational 198 00:08:22.826 --> 00:08:25.466 speaker Zig Ziglar, one of his favorite sayings 199 00:08:25.466 --> 00:08:26.914 was, you can have anything in life. 200 00:08:26.914 --> 00:08:29.332 You won't if you help other people get what they want. 201 00:08:29.332 --> 00:08:32.484 And I think that's true all the way down in the store. 202 00:08:32.484 --> 00:08:35.772 If our team members help our clients get 203 00:08:35.772 --> 00:08:39.515 what they want, stylists get what they want, 204 00:08:39.515 --> 00:08:42.412 happy clients will come back and get tippers. 205 00:08:42.412 --> 00:08:46.308 If the stylists get what they want, and the 206 00:08:46.308 --> 00:08:49.460 manager, team leaders, and the company and the whole 207 00:08:49.460 --> 00:08:52.524 sport clip system gets what they want, which is 208 00:08:52.524 --> 00:08:55.452 happy, satisfied clients coming back over and over again 209 00:08:55.452 --> 00:08:57.750 for that championship gun experience. 210 00:08:57.750 --> 00:09:00.902 So we're people squared, and we recognize that. 211 00:09:00.902 --> 00:09:02.294 We know that stylists are the 212 00:09:02.294 --> 00:09:03.838 most important part of our business. 213 00:09:03.838 --> 00:09:06.662 And so we truly believe in the importance of 214 00:09:06.662 --> 00:09:08.862 the stylist and the whole stylist, not just the 215 00:09:08.862 --> 00:09:10.342 one that shows up to work every day. 216 00:09:10.342 --> 00:09:12.662 And so what's valuable about sport clips and 217 00:09:12.662 --> 00:09:14.686 what's fun about sport clips is that we 218 00:09:14.686 --> 00:09:16.814 really believe that it's authentic for us. 219 00:09:16.814 --> 00:09:19.710 It's not just something we do, it's who we are.